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Gender, sex & pronouns

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I’m a Woman, and Yet I Prefer They/Them Pronouns

January 2025

There's no harm in respecting someones preferences.

- Gender and pronouns aren’t the same – How I identify and how I express that identity can be different.
- They/them feels right for me – It reflects how I experience my gender, even as a woman.
- Pronouns are personal – Just like names, they shape how we feel seen and respected.
- It challenges expectations – Gender isn’t one-size-fits-all, and language can evolve with us.
- Respect is simple – You don’t have to understand it fully to honour someone’s pronouns.

Sophie Mason

they/them

Chief Executive Officer

ThinkEDI

I’m a woman, and yet I prefer they/them pronouns. It’s not just some “woke” phrase to me (though let’s be real—woke should be a compliment, not a slur). It’s always been my preference, but for the longest time, I didn’t feel like I was allowed to say it.


You see, I grew up being told what being a woman should look like, sound like, and act like—and none of it really felt like me. I’m proud of my identity as a woman, but she/her never quite fit. Those words feel loaded with expectations, biases, and stereotypes that I’ve spent my whole life pushing against. So, when I ask to be called they/them, it’s not about rejecting who I am—it’s about claiming the space to be who I truly am.


Why They/Them?


For me, it’s about more than just language. Being referred to as she/her often comes with a weight that feels limiting. Growing up, I constantly heard gendered language used to diminish women:


  • “She’s too emotional for that role.”

  • “She can’t handle the pressure.”

  • “She’s just being difficult.”


Even in casual conversation, it felt dismissive. Remember that old saying, “Who’s she? The cat’s mother?” My neurodivergent brain has never made sense of it (seriously, what does that even mean?), but the lesson was clear: calling someone “she” could be impolite, reductive, or even dismissive. If you knew someone’s name, you should use it.


That idea stuck with me. To this day, I cringe when people reduce me to she/her. I am not just she. I am Sophie. Or they.

The image shows hand is holding a pink card in their hand that says 'They/Them' the writing is blue and the background of the image is turquoise.

The image shows hand is holding a pink card in their hand that says 'They/Them' the writing is blue and the background of the image is turquoise.

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Image Description and ALT text: Why do people use them?

The image shows Sophie, a smiling woman with shoulder-length blonde, wavy hair, sitting at in their wheelchair. They are wearing a gold top, red blazer and black trousers, and is holding a microphone.

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